UX Design describes the art of creating holistic, positive experiences for users when dealing with websites, apps and other products or services and is the decisive characteristic for successful products and services.
The complete UX design process consists of a multitude of small adjusting screws and gears that, when cleverly coordinated, increase user-friendliness, usability and conversion, strengthen your brand or product and thus give you a decisive competitive advantage. The three core areas in which I specialize are analyzing or finding problems, improving usability and optimizing the design.
Over half of all digital services and products have problems in the operating concept, which means that a large proportion of potential customers are lost.
In order to optimize usability, I first develop possible solutions after a thorough analysis. Through this approach and the application of best practices and proven methods from the areas of interaction design, user interface design and visual design, I ensure that your product is intuitive and easy to use.
Creates a user-friendly product not only new customers, but also contributes to a positive perception of your brand while increasing the satisfaction and loyalty of your customers.
Designing interactive applications and apps presents a challenging task for UI designers.
These are often used by a wide range of users with different preferences, skills and needs. Such applications offer a variety of features, options, and interactions that can quickly overwhelm users. Despite these challenges, my passion is to ensure consistent, functional and attractive design even in complex applications. It is important to me that the design is user-friendly and easy to use.
A pleasant user experience is of course also crucially dependent on the design.
Many online products these days, for example, are not designed to be responsive at all, which makes usability an obstacle course, especially on the increasingly frequently used smartphone. Optimizing designs is one of my core competencies! I review existing designs for usability, user-friendliness, visual appearance and overall user experience.
I then develop comprehensive solutions and recommendations to optimize the design that focuses on user needs. I can also support you in monitoring and implementing optimizations to ensure that the new design offers a pleasant user experience on all devices.
There are various additional UX design services available that I provide to optimize the user experience and brand experience and create digital interactions that captivate.
By strategically using wireframes and prototypes, teams and stakeholders get a precise idea of the final product at an early stage, before significant time and resources are invested in development.
From low-fidelity prototypes to highly interactive and high-quality prototypes, I work closely with you to identify problems in the user experience at an early stage. This approach guarantees the development of a tailor-made, first-class product that optimally meets individual requirements.
I would be happy to optimize your website for maximum user-friendliness and accessibility.
With comprehensive usability and accessibility audits, I identify and eliminate potential weaknesses and barriers for people with disabilities. Targeted adjustments to navigation, layout and interaction elements significantly improve the user experience. This leads to higher satisfaction, longer dwell times and an increased conversion rate. The integration of barrier-free elements also expands the target group, underlines social responsibility and potentially attracts new users for your company.
With my expertise in interaction design, I create seamless and engaging user interactions for web applications, websites and mobile apps.
My focus is on designing a consistent and positive user experience. I develop intuitive interactions that not only meet the needs of users, but also offer sustainable added value. I never lose sight of my customers’ individual requirements.
Scenarios and customer journeys are important tools to help companies better understand their customers and optimize their products and services.
I support you in developing precise scenarios and comprehensive customer journeys to gain a deep understanding of the needs of your target group. These methods help you to improve your products and services in a targeted manner and strengthen your position in the market.
The customer lifecycle encompasses the various phases that a customer goes through from their first interaction with a company to customer loyalty and potential recommendation.
By specifically shaping this lifecycle, a company can optimize the customer relationship. This includes providing personalized offers and creating improved cross-selling and upselling opportunities. This not only increases customer satisfaction, but also maximizes customer value in the long term.
Discover the fusion of design and technology in my showcase! Below you will get an insight into my private and professional work in the areas of UI design, UX designer and web development.
This 6-page flyer with a three-fold fold was designed for a wedding trade fair and the print data was prepared.
I'm interested in freelance opportunities - especially for ambitious or large projects.
If you have other ideas or questions, don't hesitate to contact me!
